04 Jun Amplify business post covid through digital marketing!

The unprecedented situation that the Covid crisis brought with itself was beyond anyone’s anticipation. Whereas initially, the rapid increase in the mortal rate due to the fatal virus seemed alarming, over a period of time we realised the horror was unfettered to that. The government imposed the necessary lockdown, people being bound in their houses, stock market plummeted, businesses on unmitigated halt, people losing their jobs filled with ennui. The crisis was a horrifying amalgamation of financial and humanitarian calamity, with uncertainty and trepidation palpable in the air. However, every leader must be ready to make a comeback, stronger and smarter than ever and digital marketing is the knight you require for doing just that. We at Stratton leo communication, one of the best digital marketing companies in India have curated this article to provide you a deep insight of the same.

Our team at Stratton Leo Communication analysed that there is going to be a major shift in the digital marketing strategies post covid crisis. As one of the best digital marketing companies in India, we would dictate the priority to see the bigger picture. The best you can do to keep your business running smoothly is to navigate and maximize the digital parts of it. Not only will it help your business to sustain but also help your customers to connect more efficiently with you. Now is the time to unlock the power of digital world.

Without a website, your brand lacks authenticity. The first essential step in afoot for stepping back in the business should be having a website for your brand, or revamping it. Not only does it give a great insight to the potential customers, it opens an array of opportunities for you. Other brands looking to connect with you or a job seeker looking to work for you, a website would promote you 24×7. Being the best creative designing agency, we would like to emphasize on strong content in the website.

Known as the best marketing agency, we at Stratton Leo Communication can’t stress enough on Social media marketing. If done efficiently, it could be a great blessing turning the avalanche into miracles for your brand. It gives a global presence to your brand, promoting it as a soul that people can connect with than just another service provider in the market. Social media marketing renders benefits for both, B2B or B2C brands. If done correctly, it can impact your customers in a more personal and heart-warming sense leading them to connect with you for your values as well and being able to connect with your customers through just a click away.

SEO and Web Analytics are the must have tools after your digital assets are initiated. Marketers depend on impressive SEO strategies in order to attract the right audience through search engines and use web analytics to comprehend and optimise advertising ROI. Renowned as the best marketing agency in Delhi, Stratton Leo team emphasizes on the correct usage of the keywords to boost your brand and get the recognition it deserves. With display Ads and identifying the right target audience, business can gain recognition like never before as during this time everyone would be more indulgent digitally.

With influencer marketing as the next big thing in the marketing industry, your brand can amplify its presence and generate huge sales through collaborating with the right influencer. It’s important to analyse the work of the influencer and team up with somebody who has the same synergy and has similar target audience as the brand than blindly going after the figures. As a PR agency, we at Stratton leo communication recommend getting it done from a professional agency like ourselves as they have a thorough knowledge about it.

Cross promotions and collaborations are an impressive tactic which can efficiently expand the reach of your brand. Either by collaborating with brands consisting a synergy or venturing into new territories, it can be highly beneficial for creating awareness as well as getting new customers. However, for fruitful results it must be done meticulously after evaluating the other brand, not to go too far with the territory and to announce the promotion through a marketing campaign for greater engagement are a few points one must be cautious of. Opting to get it done through a professional agency can be an intelligent decision.

Did you know 65% of new businesses comes from referral? Referral marketing can amp your business to an impressive extent if done correctly. In fact, 2/3^rd of the consumers buy the products from the brand if someone recommends them. An incentive or reward is given to person who recommends, not only does it make loyal customers but also gives a huge boost to the presence.

We at Stratton Leo Communication, known as the best marketing agency are well versed with all these tactics and could help your business turn the doom and gloom of the crisis into huge profits, cash-flow and loyal customers. Even after the lockdown, people are going to be highly sceptical about going through the door and engaging with people personally putting themselves at risk. The world is going to transform digitally and digital marketing the knight your kingdom needs.